BRANDING

RYAN’S ROOM FOR SMALL WORLD TOYS

While I was the art director at Small World Toys, I had the opportunity to create a fun and recognizable brand for a line of classic wooden toys. The scope of the project included logo design and development, packaging design, and exploration of copywriting styles and treatments. The result was a vibrant and charming brand that leaped off shelves during its initial run, and praised by sales teams and specialty store owners.